At Infusionsoft, we’re up to something big. We’re building a company that’s built to last. Today is a big day on the road to fulfilling our purpose to help small businesses succeed.
I’m pleased to announce Infusionsoft has secured $54 million in growth capital financing from Goldman Sachs. This is super-exciting news for our customers, partners and employees. We’ll put this investment to good use, fueling our product development, accelerating marketing and sales, and growing our partner and education programs in the U.S. and internationally. This ultimately means we will reach more small businesses around the globe and enable them to succeed with our all-in-one sales and marketing software, services and education.
Helping True Small Businesses
We love small businesses. And when I say small, I mean true small businesses, the kind with fewer than 25 employees. So often you see companies treating small businesses all the same. Life is different when you have 100 employees versus 10. We get that. We have created a company built around the needs of the true small business and we’re proud of this focus.
Goldman Sachs shares our belief that successful small businesses are the engine behind the economy. But, the sad truth is that running a small business is hard. More often than not small business success comes at a price. Entrepreneurs end up giving up their lives to make the business work. We aren’t okay with this—we think you should be able to run a successful business and still have a life. We empower entrepreneurs. And we believe in people and their dreams. That’s what we do.
The Big Challenge for Small Businesses Everywhere
Over the years, we’ve spoken to thousands of small businesses. What we’ve discovered is that the most common sales and marketing challenge small businesses report is attracting, capturing and converting leads into customers in an effective way. Small businesses don’t have a proven sales and marketing system to capture leads and convert them into customers. They use a variety of sales and online marketing tools that don’t work together. Their systems are broken and as a result they are losing leads and customers, and wasting time.
The Power of All-in-One
Infusionsoft solves this problem by combining CRM, marketing, and e-commerce into one, easy-to-use web-based system. Infusionsoft is a lifesaver for busy small business owners. We help them automatically market and sell while also saving them time and money so they can invest in other areas of their business, and their life.
That’s why more than 12,000 small businesses representing 44,000 users in 70 countries worldwide rely on Infusionsoft’s all-in-one sales and marketing software to grow their business. No other company in the world serves small businesses the right mix of tools, services and education like we do, which is why Goldman Sachs is betting big on small business and the success Infusionsoft delivers to them. This new funding will allow us to continue doing what we’re doing and more quickly transform the small business landscape.
I want to give my heartfelt appreciation to our customers, to our partners, to our employees and to our families who every day support our purpose of helping small businesses succeed. We are excited about what we’ve accomplished together. But we feel like we’re just getting started.
For more information on this exciting news, you can check out the press release we issued today:
Press Release: Goldman Sachs Leads $54 Million Investment in Infusionsoft
See the reactions from users, partners and the media found around the web!