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Free Campaign of the Month: Long Term Prospect Nurture

Have you ever heard the old sales adage, “It takes six ‘no’s to get one ‘yes’ “? I’ve heard this wisdom imparted with as many as eight ‘no’s, but the whole idea is that you have to ask for the sale multiple times before the prospect actually says yes. You have to work through those…

New Updates to our Marketplace

As we prepare for fall and cooler weather in Arizona, we are proud to share some fruit of our summer labor: updates to our Marketplace and a new customer login screen. These updates make apps and services that are built to amplify the power of Infusionsoft easier for our customers to find. Check out the…

Campaign Reporting Demystified: Pull Meaningful Data

Do you remember digital alarm clocks?  They were pretty simple: all you had to do was set a time to wake up and when the alarm rang, if you hit snooze, there was a fixed period of time the alarm waited before unleashing another vociferous slumber disruption. These days, most smart devices have an alarm…

Free Campaign of the Month: Sales Pipeline Starter Kit

Quick! Can you succinctly describe your sales process in a few sentences? In no more than a paragraph’s worth of words? Think about it for a moment; I’ll wait. If a short sales process description doesn’t come to mind, it’s alright.  Even if you can answer the question, I am happy to share a very…

Introducing New & Notable Apps on the Infusionsoft Marketplace

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We are introducing a monthly series on our blog where you can learn about new integrations and solutions that are designed to integrate closely with the Infusionsoft app. The Marketplace houses nearly 150 apps that help you increase productivity and sales in your business. Since January, Infusionsoft has fielded incredible responses from third-party developers who…

Small Business Survey Reveals 4 Profiles of the Modern Small Business

Too often, research defines its respondents based on what they look like on paper – age, income, education level, gender – and uses those statistics to imply meaning to their behaviors. But in fact, people can look very similar with regard to demographics, and make their decisions based on dramatically different motivations. When it comes…

4 Proven Infusionsoft Campaigns and 4 You Should Use

Performing an audit of your email campaigns can only help you gain a better perspective on the tie between email campaign success, lead quality and whether or not you’re hitting your target market.  The top four performing Infusionsoft Campaigns perform for a reason: they help users scrub lists, send timely messages, get social and convert…

Infusionsoft’s Ecosystem Fosters Small Businesses Success [INFOGRAPHIC]

From three co-founders and a shared dream in 2001 to more than 600 employees today, Infusionsoft has always been, and will always be, centered on small business success. This laser-like focus has helped fuel a growing ecosystem of partners, developers, consultants, app integrations and more – all of which are innovating on ways to help…

Free Campaign of the Month: Business-In-A-Box using Lifecycle Marketing

Imagine you want to start playing electric guitar and if you already play guitar, let’s pretend you are brand new, without any equipment.  This will all make sense in a moment. To play guitar, you need a few things at minimum: a guitar, guitar cables and an amp. As a brand new guitarist with minimal…

Is Work Life Balance a Myth?

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Jeff Mask, Vice President, Partner Development There are moments in life that make you crystal clear on what’s really important. For me that moment happened 12 years ago when I almost lost my wife and son during child birth. I’ll never forget that feeling of intense fear and loneliness when my wife was whisked away…