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Marketing Automation

Post image for Infusionsoft Rated Best Product for Small Businesses in Marketing Automation TrustMap™

In a recent guide from TrustRadius, Infusionsoft was rated “Best Product for Small Businesses in Marketing Automation TrustMap™.” The ranking was based on user ratings and marketing segment focus. According to the guide, the research was distilled from “400 in-depth reviews of Marketing Automation software products contributed by end-users to TrustRadius.”

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Check out the New Infusionsoft Website

by Joseph Manna

Post image for Check out the New Infusionsoft Website

We updated our company’s website so it is even easier to read and browse across all browsers and devices. We’ve put a significant amount of effort into clearly articulating the benefits of Infusionsoft for small businesses across the entire website. Let’s take a look at what’s new!

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Post image for Infusionsoft in the News: CRM Solutions, Security Awareness & Entrepreneurial Passion

Every month, we share highlights of recent stories found around the web about Infusionsoft and featured articles from leaders in our company. This month, Clate Mask opens up about how he danced between the fine line of delusion and passion with FastCompany. We were also featured among many great contenders for industry awards and Marc Chesley…

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How to Migrate Legacy Follow-Up Sequences to Campaign Builder

by Paul Sokol

Post image for How to Migrate Legacy Follow-Up Sequences to Campaign Builder

One of the most visible places you’ll see Infusionsoft’s core value “We Innovate and Constantly Improve” in action is within the product, which has undergone a remarkable transformation over the past few years. Not only have we added new features to meet the changing needs of your small business, we’ve also redesigned the interface and…

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Post image for Lifecycle Marketing: A Strategy to Generate Leads, Increase Sales & Save Time

For the past several weeks, you’ve been getting an inside look at how you can implement Lifecycle Marketing steps into your business with Infusionsoft. Now, let’s put all these stages together so you can generate leads, increase sales and save time.

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Lifecycle Marketing: Deliver & Satisfy to Wow Customers

by Joseph Manna

Post image for Lifecycle Marketing: Deliver & Satisfy to Wow Customers

One of the more powerful, but underutilized, aspects of Lifecycle Marketing is to deliver and satisfy the customers who purchase your products and services.  I’d argue that this stage is incredibly important because it correlates with customer retention and enables you to maximize lifetime customer value.

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Post image for What Does the Salesforce Acquisition of ExactTarget Mean for the Future of CRM?

Last week, Salesforce.com acquired marketing software leader ExactTarget for $2.5 billion, making it their largest software acquisition ever. Salesforce is the leader in web-based CRM (customer relationship management) software for large sales forces. ExactTarget is one of the largest providers of marketing software for big businesses, which includes sophisticated email, social and web marketing tools….

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Post image for Infusionsoft in the News: CFO, Gmail, Recommendations & Growth

Every month, we share highlights of recent stories found around the web about Infusionsoft and featured articles from leaders in our company. This past month, we’ve had a lot of buzz about our company’s growth, our new CFO, integration with Gmail, and mentions of Infusionsoft while discussing small business sales and marketing software.

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Fun Fact Friday: Infusionsoft Continues Aggressive Growth

by Joseph Manna

Post image for Fun Fact Friday: Infusionsoft Continues Aggressive Growth

As more and more entrepreneurs decide to go out on their own, they have a need to create and scale their marketing and sales operations. We’ve been growing ourselves at a quite an impressive rate. While we continually innovate and constantly improve, we’re on a quest to make Infusionsoft the easiest way to grow sales…

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Post image for Mastering CustomerHub: Managing Permissions for Premium Content

If you are anything like me, the first time I tried to tackle CustomerHub permissions, my head was spinning! Once I understood the logic, they ended up being much simpler than I thought. When it came to permissions, I was making the process harder than I needed to. I find this point of view common…

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